Cross Bernal


He is a multidisplinary designer based out of Brooklyn,  New York Specializing in brand identity, illustration, and typography. He has previously collaborated with teams from Beyond Studios and Pixel, with clients such as Canon, T-Mobile, and JBL.

Email
CV

    Projects2022-2026
    ‘26
    ‘26
    ‘26
    (Branding)
    (Album Cover)
    (Merch)
    Magkape
    Goodbyehouse EP
    DuelBits
      ‘25
    ‘25
    ‘25

    ‘25
    ‘21-‘25
    (Campaign)
    (Campaign)
    (Campaign)

    (Video Series)
    (Ads)
    T-Mobile F1
    Destination Canon
    My Canon Insider:
    On Assignment

    Canon Guides & Fundamentals
    Social Ads

    ‘24
    ‘24
    ‘24
    (Campaign)
    (Poster)
    (Album Cover)
    Scary Good
    American Cinematographer
    The Rot EP

    ‘23
    ‘23
    ‘23
    (Campaign)
    (Campaign)
    (Poster)
    Emma Chamberlain x Canon
    Love Story
    The Dutch Kills at
    Berlin Under A

    ‘22
    ‘22
    ‘22
    (Illustration)
    (Branding)
    (Publication)
    Ununited States of America
    Nobuzzcutts
    Obscure Observations
    Magkape


    Individual Project
    Published in 2026
    Brand Identity, Creative Direction, Art Direction
    A conceptual café rooted in community, culture, and design, exploring how coffee can act as a medium for storytelling. Magkape means “have a coffee” in Tagolog and this project blends Filipino influence with a contemporary sensibility, creating a space that feels both grounded and expressive.

    The identity extends across menu design, product naming, packaging, and in-store messaging, balancing clarity with a more abstract, editorial tone. From thoughtfully written menu descriptions to the development of house drinks and branded elements like coffee bags, every touchpoint contributes to a cohesive narrative that feels intentional and immersive.


    Project Explorations
    An overall look into as to how the branding identity came together. The process includes early drafts, rejected directions, and explorations.


    Overall Moodboard
    Type Explorations
    Rejected Logotypes




    © Cross Bernal 2026